People + Projects = Impact
ORBIT ARCHITECTS
Orbit Architects had been in business for 15 years, delivering over 2,000 schemes and 450 projects. However, their brand identity was conceived at their formation and had not been revisited at all in all that time. Orbit approached us to help them ‘refresh’ their brand and elevate their visual identity to represent the mature and credible practice they have evolved to be.
Concept Culture worked with Orbit to refresh and modernise their existing identity and relaunch their website, to better demonstrate their growth and evolution as architects, while retaining the original feel of their brand. We designed a custom built website and developed a more sophisticated colour palette - to represent their personality as a mature practice and reflect contemporary digital design trends. Additionally, we updated their brand story, to focus on who they are now as practice, their values, their commitment to social value in the built environment and what differentiates them as a company.
Orbit now have a reinvigorated visual identity that showcases their personality as the warm, approachable and diverse practice that they are, with a website they are proud to show off to their clients, peers and wider and audience.
BRANDING • STORYTELLING • LOGO, IDENTITY & VOICE •WEBSITE DESIGN • CONTENT